Sabrina Carpenter is stepping into Super Bowl commercial history with Pringles, and she’s doing it with playful bite. In the brand’s new teaser, she sits on a kitchen floor and holds a flower made from Pringles chips. Then she starts the classic “he loves me, he loves me not” rhythm, pulling one crisp “petal” at a time. Nevertheless, the moment stays light, not moody.
When she reaches the final chip, she lands on “he loves me,” eats it, and flashes a satisfied smile. The screen closes with 2.8.26, pointing to Super Bowl LX on February 8, 2026. Pringles leans into snackable storytelling, and Carpenter sells the joke with ease.
Why Pringles picked Sabrina Carpenter for Super Bowl advertising buzz
Pringles didn’t choose Carpenter by accident, and the timing feels sharp. The Super Bowl draws massive audiences, but it also crowns the year’s biggest brand stunts. On the flip side, viewers don’t want another loud ad with zero charm. This campaign taps into celebrity marketing without feeling forced or overly scripted.
It also plays on the “Single Pringles” phrase, which gives the spot instant social media energy. Pringles keeps the focus on fun, not romance clichés, and that choice fits the NFL finale mood. The brand also pushes its familiar promise, “Once You Pop, The Pop Don’t Stop,” which reinforces product recall fast. Above all, Carpenter’s pop-star confidence matches the playful tone of modern Super Bowl ads.
What to expect when the full Pringles Super Bowl ad drops
The teaser sets the stage, but the full Pringles Super Bowl commercial should go bigger. In contrast to a simple punchline ad, this rollout hints at a larger story with more reveals. Brands often drip-feed clips to build hype before kickoff, and Pringles seems ready to do the same. Fans can expect high production, quick comedy, and plenty of crisp close-ups made for replays.
Sabrina Carpenter also brings proven campaign appeal from past partnerships, so she knows how to land a brand moment without losing her personality. Regardless of who you root for on game day, this spot targets the shared ritual of Super Bowl viewing. It turns snack culture into entertainment, and it gives “Single Pringles” a spotlight.
